Expertise

  • Export Management
  • Distributors/Agents
  • Distribution Management
  • trade marketing
  • Commercial leadership
  • Strategic Management
  • Retail & Distribution
  • Wholesale
  • Consumer goods
  • FMCG
  • category management
  • Business development
  • Go to market strategy
  • Routes to Market
  • Market Expansion
  • Market growth
  • Leadership & Development

Summary

An astute commercial leader , result oriented, and a resourceful FMCG industry associate with quality 20 years’ experience with renowned MNC companies and brands covering markets in Asia Pacific and Middle east & North Africa. Have managed businesses via distributors and had leadership role for a distribution organization in the UAE. I have lead P&L, team development, Go-to-market strategy, and execution in all my roles. I enjoy working closely with all my colleagues & management from marketing, supply chain, finance and others. I am composed in establishing good and long-term relationship with all my stakeholders.


Experience

  • Fine Biscuit Company

    Regional Manager
    - Current

Email Sarfraz

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Popular Consumer Goods Professionals in Dubai

Said AL Fares deals in Non Alcoholic Perfumes and Cosmetics   

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